Pricing 101: How Do I Set Price For My Charging Stations

Published on
June 28, 2022

If you are new to our network, here is what you need to know about our pricing structure and strategy:

General Guidelines

  1. Affordable Pricing: Generally speaking, the more affordable the price you set on the stations, the higher the potential for users to pick up a charger at your charging station.
  2. ChargerGoGo Pricing Structure:
    • Unlock Fee: This fee offsets payment gateway fees.
    • Hourly Rate: This is how much you charge for each hour of rental.
    • Daily Max: This cap ensures users do not get overcharged, which helps prevent customer complaints. It is set to $10 per day.
    • Lost Charger Fee: If a user does not return the battery within 48 hours, it is considered lost. It is a one-time $45 charge.
  3. Demographic Fit: Avoid creating prices that do not fit the demographic. Conducting some research beforehand can be helpful in setting up your price.

Foot Traffic and Recommended Pricing

Here is a chart of foot traffic ranking for locations from high to low, along with recommended pricing.
Refer to this chart when setting up prices:

Default Pricing in the App and Customized Pricing Plan

Our current default pricing options are:

  1. $5 Unlock, $1 per Hour
  2. $4 Unlock, $1 per Hour
  3. $3 Unlock, $1 per Hour
  4. $2 Unlock, $1 per Hour
  5. $1 Unlock, $1 per Hour
  6. Complimentary (Free)

If you need a customized pricing plan, please contact us at

By following these guidelines, you can optimize your pricing strategy to attract more users and ensure a smooth experience for both you and your customers.

You Can Download File Here